Influencer vs. influer

The French verbs 'influencer' and 'influer' both relate to the concept of having an effect on someone or something. The distinction between them lies in their usage and connotation.

Influencer

To have an impact or effect on someone's behavior, decisions, or opinions, often by setting an example or through persuasion.
Les célébrités peuvent fortement influencer la mode.
(Celebrities can greatly influence fashion.)
Son discours a influencé le public à changer d'avis.
(His speech influenced the audience to change their opinion.)
Les réseaux sociaux sont connus pour influencer les jeunes.
(Social media is known for influencing young people.)

Influer

To exert influence, usually in a more subtle or indirect way, without necessarily intentionally guiding choices or decisions. 'Influer' is often used when referring to abstract concepts or natural influences.
La météo peut influer sur notre humeur.
(The weather can influence our mood.)
L'économie mondiale a une grande capacité à influer sur les marchés locaux.
(The global economy has a great capacity to influence local markets.)
Les événements historiques ont tendance à influer sur la littérature et l'art.
(Historical events tend to influence literature and art.)

Summary

'Influencer' implies a more deliberate and direct role in affecting another's actions or thoughts, while 'influer' refers to a broader, less intentional impact, often from a non-personal force. Both share the idea of having an effect but differ in the means of impact and intent.