Attirant vs. attractif vs. attrayant vs. séduisant

The French language is rich in synonyms, and while 'attirant', 'attractif', 'attrayant', and 'séduisant' all translate to 'attractive' in English, they each have their own nuances and are used in slightly different contexts. Understanding these nuances can help in choosing the appropriate word to convey the intended meaning.

Attirant

Refers to something or someone that draws interest or attention, often because of good looks or an appealing quality
Il a un sourire attirant.
(He has an attractive smile.)
Cette ville a un aspect particulièrement attirant la nuit.
(This city has a particularly attractive appearance at night.)

Attractif

Often used for things rather than people, implying that something has features or qualities that provoke interest or desire; it can also relate to affordable pricing or advantageous conditions.
Des prix attractifs pour attirer les clients.
(Attractive prices to lure customers.)
Ce forfait vacances est très attractif.
(This vacation package is very attractive.)

Attrayant

Similar to 'attirant', it is used to describe something pleasant or appealing to the senses or emotions. It can apply to both people and things.
Un paysage attrayant invite à la promenade.
(An attractive landscape invites one for a walk.)
Elle porte une robe vraiment attrayante.
(She wears a really attractive dress.)

Séduisant

Implies charm and often a sensual or romantic attraction; it applies mainly to people but can be used metaphorically for things that are very tempting or hard to resist.
Il a un style séduisant qui plaît beaucoup aux autres.
(He has a seductive style that pleases others a lot.)
Une idée séduisante sur le papier mais difficile à réaliser en pratique.
(An appealing idea on paper but hard to implement in practice.)

Summary

While 'attirant', 'attractif', 'attrayant' and 'séduisant' can all be translated as 'attractive', they differ in their usage: 'attirant' often refers to visual appeal, especially in people; 'attractif' is usually reserved for objects or offers with enticing qualities; 'attrayant' refers broadly to sensory or emotional appeal; and 'séduisant' typically connotes a sense of charm with an element of romance or temptation, mainly associated with people but sometimes used metaphorically for objects or ideas. In essence, each word colours the notion of attractiveness with its own distinct shade of meaning, and the choice of the right term depends on the particular context and the aspect of attractiveness you want to convey.